In 1942, Elliot, his wife Ruth Handler, and Harold Matt Matson(An industrial designer) founded ‘Mattel’ which sold children’s toys. While Elliot and Matt handled the creative side of the product, Ruth took care of the operations and marketing side of the business. She loved selling. …
The bad news has arrived — The truckers are going on strike.
On hearing it, my eyes became blurry. I sensed a slight weakness in my legs.
“At this time?” I murmured to myself. Our company is on the verge of bankruptcy, and we are working hard to turn around…
Core Values define an organization’s culture. When you are starting up, you won’t be having time to define the mission, vision, or core values. However, as you scale up, you begin to realize the importance of organizational culture in building a sustainable business. By this time, you would realize that…
SaeHan Information Systems launched the first MP3 player, MPMan, in 1997.
Diamond Multimedia rolled out its portable music device Rio PMP3000 in 1998.
Compaq introduced Jukebox PJB-100 in 1999.
By 2000, several other manufacturers launched many more MP3 players. Yet, the market response was lukewarm.
In 2001, Apple entered the…
We keep hearing pieces of advice that if you want to be a successful leader, ensure that you are seen as a leader and not as a follower — We are instructed to adopt behaviors that people associate with leaders — A distinctive body language(Dominant, assertive), a unique identity, a…
Jack Stack is the Founder, President, and CEO of SRC Holdings Corporation. The following content is based on his book “The Great Game Of Business.”
01 TEACH BUSINESS FINANCIALS TO YOUR EMPLOYEES
The first piece of advice Jack Stack gave is to teach employees about making money and generating cash in the business. He also suggests that…
Before starting a new business or launching a new product/service or brand, it is crucial to spend as much time in market/user research.
A new business/brand needs a sturdy foundation, and the research helps in that. …
As an individual, how to cultivate an Innovation Mindset?. How do you develop innovative thinking skills?
Note: The following content is predominantly from the book “Originals” by Adam Grant.
QUESTION DEFAULTS
A few years ago, Michael Housman did a study — Why some customer agents stayed in their jobs longer than others…
The late 1990s saw the launch of several portable MP3 players as substitutes for Walkman and portable CD players. However, their sales were lukewarm. In 2001, Apple entered the digital music industry with the launch of the iPod. Critics commented that iPod would die down without a whimper. However, iPod…
Brand Name selection is one of the critical decisions an organization has to make. A good name can enhance brand recall and create a positive association with the customer. It is a vital element in building brand equity.
However, choosing a name for a new brand is one of the…
Shah Mohammed
Secular Humanist, Business Growth Consultant, Design Thinker, India. Reach me at mmshah8@gmail.com. or https://www.shahmohammed.com
