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Shah Mohammed
Shah Mohammed

833 Followers

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Boil The Ocean: The Story Of World's Amazing Brands
Boil The Ocean: The Story Of World's Amazing Brands

Business Lessons From Some Of World's Best Brands

2022

·
Shah Mohammed
Shah Mohammed

Stories

Pinned

Design for “Crossing the Chasm” — Strategy & Examples

In the 1990s, a new product category called PDA gained traction among corporate executives. Seeing the demand, several brands like Apple Computer, Motorola, Compaq, Microsoft, and IBM launched their PDAs. However, they struggled to crack the market and vanished after some time. When devices from bigger companies faltered so badly…

Startup

25 min read

Design for “Crossing the Chasm” — Strategy & Examples
Design for “Crossing the Chasm” — Strategy & Examples
Startup

25 min read


May 23

ChatGPT vs Bard — 01

I provided the following content for rewriting for a book to both ChatGPT and Bard. Given Content In 1984, Mike Lazaridis and Doug Fregin started a consulting company Research In Motion(RIM). The firm designed and developed several hardware/software products for the local wireless communication industry. In 1989, a Canadian phone company called…

ChatGPT

5 min read

ChatGPT vs Bard — 01
ChatGPT vs Bard — 01
ChatGPT

5 min read


May 23

Beyond the Hype: Uncovering the Limitations of Dieter Rams’ Design Principles

Dieter Rams, a renowned German industrial designer, is widely known for his “Ten Principles of Good Design.” These principles have had a significant impact on the field of design and continue to be influential today. However, a critical analysis of Rams’ principles reveals both strengths and weaknesses. What is the…

Dieter Rams

57 min read

Beyond the Hype: Uncovering the Limitations of Dieter Rams’ Design Principles
Beyond the Hype: Uncovering the Limitations of Dieter Rams’ Design Principles
Dieter Rams

57 min read


May 19

The Positioning Playbook: The Winning Strategies That Work

Positioning strategies are a critical aspect of marketing that involves creating a distinct and favourable position for a brand in the minds of consumers. …

Positioning

59 min read

The Positioning Playbook: The Winning Strategies That Work
The Positioning Playbook: The Winning Strategies That Work
Positioning

59 min read


May 15

Unveiling the Curiosity Paradox: The Role of Innate Traits in Workplace Innovation

In today’s fast-paced and competitive business landscape, workplace innovation has become a key driver of success and growth for organizations. At the heart of innovation lies curiosity — the innate human desire to explore, question, and seek new possibilities. However, within the workplace, a paradox arises where curiosity and the…

Creativity

10 min read

Creativity

10 min read


May 10

The Dark Side of KPIs: Uncovering the Limitations and Pitfalls

Key Performance Indicators (KPIs) are widely used in businesses of all sizes to track progress, measure success, and identify areas for improvement. While KPIs can be incredibly useful tools for monitoring performance and achieving business goals, they are not without limitations and potential pitfalls. In this article, we will explore…

Kpi

15 min read

The Dark Side of KPIs: Uncovering the Limitations and Pitfalls
The Dark Side of KPIs: Uncovering the Limitations and Pitfalls
Kpi

15 min read


May 10

Creating a Compelling Value Proposition: Tips and Examples

A value proposition is a statement or message that describes the unique benefits and value that a product, service, or brand offers to its customers or target audience. It is a concise and clear statement that answers the question, “Why should I buy from you?” A compelling value proposition is…

Value Proposition

23 min read

Creating a Compelling Value Proposition: Tips and Examples
Creating a Compelling Value Proposition: Tips and Examples
Value Proposition

23 min read


May 9

Connecting with Your Customers: The Importance of a Customer-Focused Value Proposition

A value proposition is a statement that communicates the unique value that a product or service offers to customers. It is a critical element of a business’s marketing strategy because it helps differentiate the business from its competitors and convinces potential customers to choose its products or services over others. …

Business Strategy

11 min read

Connecting with Your Customers: The Importance of a Customer-Focused Value Proposition
Connecting with Your Customers: The Importance of a Customer-Focused Value Proposition
Business Strategy

11 min read


May 7

How Cognitive Restructuring Can Improve Emotional Agility in the Workplace

Emotional agility is the ability to be flexible and adaptive to our emotions. It involves being aware of our emotions, accepting them without judgment, and using them to guide our behaviour and decision-making in a positive way. …

Workplace Culture

20 min read

How Cognitive Restructuring Can Improve Emotional Agility in the Workplace
How Cognitive Restructuring Can Improve Emotional Agility in the Workplace
Workplace Culture

20 min read


May 5

The Truth About the Right Brain-Left Brain Myth: Debunking the Misconceptions

The right brain and left brain myth has been around for decades and has been popularized in various forms of media. The theory originated in the 19th century when researchers noticed that patients with damage to the left hemisphere of the brain had language impairments. In contrast, those with damage…

Creativity

7 min read

The Truth About the Right Brain-Left Brain Myth: Debunking the Misconceptions
The Truth About the Right Brain-Left Brain Myth: Debunking the Misconceptions
Creativity

7 min read

Shah Mohammed

Shah Mohammed

833 Followers

Book Author

Author -Boil The Ocean. Business Strategy Consultant, Design Thinker. mmshah8@gmail.com https://www.linkedin.com/in/shahmm. https://www.amazon.com/dp/B0C6W7MYYQ

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