Add-On Sales, A Tip To Influence Buyer Behaviour
Jim to the service representative, “My phone‘s display is fully cracked and not working now. Can you replace it?’
Service Representative, “Sure, Sir. We have to diagnose the problem first -Understand whether the problem is due to display or something else?. It would cost Rs.1500 for diagnosis. Then we would send you a quote for the part to be replaced. Once you pay the part’s cost, we will fix it.”
Jim, “Ok. I agree”.
Jim paid Rs.1500.