Six Tips To Build A Successful Business

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1.0 TARGET NICHE MARKET

2.0 BRAND POSITIONING & VALUE PROPOSITIONS

3.0 UNDERSTANDING YOUR CUSTOMERS

4.0 HIRE RIGHT PEOPLE

5.0 ACTIVITIES & THE STRATEGIC FIT

6.0 TRADE-OFFS

Choosing a unique position in the minds of customers ensures a long-lasting business.

Without trade-offs, there would be no choice and thus no need for strategy — Michael Porter.

CONCLUSION

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