The Power of Dialogue in Decision Making -A Leadership Lesson

Shah Mohammed
7 min readMar 27, 2020

Lucasfilm wanted to sell its animation graphics division as it was bleeding cash, though the unit was at the forefront of technological innovations. Ed Catmull, the division’s head, went and met several investors along with Lucas. They faced rejections and near misses. Finally, one investor showed a deep interest. He was Steve Jobs.

Steve bought the animation graphics unit. Later, the division was called Pixar.

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